MIFF (from English acronym for Milan International Film Festival), nicknamed by the press as the "Milanese Sundance", has been recognized and distinguished as the official International Cinema exhibition festival of Milan. MIFF existed as a conventional film festival for 10 years, until 2010, when MIFF reinvented itself as MIFF Awards, a brand new genre in the sphere of film events that featured an avant-garde format pointed at the best of the best through a tough Winner category's selection.
An high recognition formula specifically designed to make independent filmmakers - and their films - more successful and marketable. A new and unique film event concept based on the traditional award "Nomination" categories selection format - originated by the Academy of Motion Picture, Arts and Sciences (AMPAS) or Oscar system, merged along with a traditional film festival of "only Winner category's" screenings program, to select a final Best Film of all.
Organized by the non-profit Italian cultural association Leonardo Da Vinci Film Society (LDVFS), MIFF Awards wIth its Independent Spirit Identity, it's an event studied for filmmakers/distributors who always necessitate to raise the prestige and the Media impact of their films.
