The festival is organized by the Udada Festival Trust (UFT) and seeks to develop a local and regional audience by showcasing films that have been done by women for women and are not necessarily distributed in local cinemas or television. Special attention will be given to African films made by women and films pertaining to African women.
The mandate of the UDADA Film Festival is to:
Facilitate interaction between women filmmakers; and women filmmakers and their audiences;
Support and encourage women involved in film production;
Increase the exposure of new productions written and/or directed by women;
Showcase women productions to the Kenyan and International film industry for future ventures;
Provide opportunities for professional development;
Provide a marketplace for industry. In essence, a reverse trade mission providing local filmmakers and producers access to the national and international film industry;
Develop and offer youth programs to develop the next generation of filmmakers.
